Velour

Velour is a plush, cut-pile fabric that is typically knit rather than woven. The surface is made by shaving or finishing a raised pile to create a soft, velvety nap. Because it is usually produced on knitted grounds, velour tends to be stretchier and more flexible than traditional velvet.

Most velour is made from cotton, polyester, viscose, or blends of these fibers; synthetic variants are common in fashion and upholstery. Some velours include elastane or spandex for additional stretch. The pile height can vary from short and dense to longer and more casual, and finishes may range from matte to slightly shiny.

Uses for velour are diverse. It is widely used in clothing such as tracksuits, jackets, dresses, and loungewear, where its softness and drape are valued. It also appears in stage costumes, interior upholstery, and home textiles like bathrobes and decorative throws, where a plush, comfortable feel is desired.

Care for velour depends on the fiber content. Many cotton- or polyester-based velours are machine washable, usually in cold water with gentle cycles; avoid high heat during washing and drying to prevent shrinkage or pile damage. Piling or flattening can occur with wear, so brushing with a soft garment brush or using a lint roller can help restore the nap. Always follow the manufacturer’s care instructions for best results.

Etymology traces velour to the French velours. It is distinct from velvet, which is woven rather than knitted, resulting in different texture and stretch characteristics.