storypresenting
Storypresenting is a communication approach that conveys information by weaving it into a narrative arc. Rather than presenting facts in isolated bullets, storypresenting organizes content around a beginning, middle, and end, with characters, scenes, or stakeholders that embody the ideas. The goal is to enhance comprehension, retention, and engagement while maintaining accuracy and transparency. It is related to storytelling but is primarily used to inform, persuade, or facilitate decision making in professional and educational settings.
Core concepts include structure (for example, a three-act or setup–confrontation–resolution model), character-driven illustrations of problems and
Methods involve planning with a narrative outline, drafting a storyline that aligns with learning or business
Applications span education and training, corporate communication and policy advocacy, journalism and science outreach, health communication,
Related topics include storytelling, narrative persuasion, data storytelling, and instructional design.