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ostranenie

Ostranenie, also rendered as ostranenie or ostраnenie, is a literary and artistic technique meaning defamiliarization: the deliberate transformation of familiar objects, events, or linguistic patterns into something strange in order to renew perception. The term was introduced by Viktor Shklovsky, a leading figure of Russian Formalism, in his 1917 essay Art as Technique.

The central idea is that art’s primary function is to disrupt automatic perception by presenting everyday life

Techniques associated with ostranenie include unusual imagery, surprising metaphors, defamiliarized syntax, narrative disruption, and the reordering

Origin and influence: Although developed within literature, ostranenie has been widely applied to film, theater, visual

in
unfamiliar
language
or
form,
thereby
forcing
readers
or
viewers
to
notice
aspects
that
usually
go
unnoticed.
By
making
the
familiar
seem
strange,
art
slows
perception
and
heightens
attention,
encouraging
a
fresh
engagement
with
reality.
of
ordinary
conventions.
These
devices
interrupt
habitual
interpretations
and
prolong
the
sensory
experience,
prompting
readers
to
re-evaluate
language,
objects,
and
social
norms
rather
than
accept
them
at
face
value.
arts,
and
music.
It
became
a
cornerstone
of
Russian
Formalist
thought
and
influenced
later
critical
approaches,
including
structuralism
and
post-structural
critiques.
Critics
note
that
the
term
can
be
used
broadly
to
describe
various
forms
of
innovation,
so
precise
definitions
may
vary
across
disciplines.
Nevertheless,
ostranenie
remains
a
foundational
concept
for
understanding
how
art
reframes
perception
by
making
the
familiar
appear
strange.