madcap

MadCap Software is a software company that develops authoring, publishing, and content-management tools for technical documentation, knowledge bases, and help systems. The company is widely known for MadCap Flare, an integrated authoring and single-source publishing tool that enables organizations to create content once and publish it to multiple formats and channels, including HTML5 and PDF, with additional formats available through single-source publishing.

In addition to Flare, the company markets a portfolio of products designed to streamline content workflows. MadCap Central provides cloud-based project management and collaboration for teams; MadCap Lingo handles translation management and localization workflows. MadCap Capture supports screen capture and annotation, while MadCap Mimic enables the creation of software demonstrations and interactive tutorials. Flare supports topic-based authoring, content reuse, conditional text, variables, and CSS-driven styling, with outputs to HTML5 and PDF, among other formats.

MadCap markets primarily to technical writers in software, manufacturing, and government sectors, positioning itself as a competitor to other help authoring tools such as Adobe RoboHelp. The company emphasizes single-source publishing, localization efficiency, and scalable content governance, offering training and professional services to support its software suite.