decisiondesign
Decision design is the practice of shaping decision-making contexts to help individuals and organizations reach better outcomes. It covers how information is presented, what options are available, and the sequence and timing of prompts and feedback. The aim is to improve decision quality while preserving autonomy, transparency, and fairness.
Core principles include reducing cognitive load, making relevant options salient, and using defaults and sequencing to
Methods and tools in decision design span choice architecture, decision aids, and information visualization. Practical levers
Applications appear across domains. In product design, decision design helps users select plans or configurations. In
Evaluation focuses on decision quality, user satisfaction, and behavioral outcomes, often through A/B testing, field studies,