maturegreen
Maturegreen is a term used in graphic design, branding, and interior styling to describe a subset of green hues that convey maturity, stability, and ecological renewal. It denotes greens that are deeper and more muted than vivid grassy tones, sitting between olive and forest greens and often with gray or brown undertones.
The term blends “mature” with “green” and emerged in design discourse during the 2010s as designers sought
Color characteristics typically include low to moderate saturation with mid-range lightness. Maturegreen sits between olive and
Applications of maturegreen span corporate sustainability branding, eco-friendly packaging, and outdoor or workwear design, where the