localízate

Localízate is a Spanish term that literally means “locate yourself.” The form localízate is the second-person singular imperative of the verb localizar with the reflexive pronoun te, used to instruct someone to determine or reveal their own location. In ordinary speech, it can be used to ask someone to identify where they are or to center a map on their position.

In technology and digital services, localízate commonly appears as a user interface label or prompt requesting access to location data or to center a map on the user’s current position. It is associated with geolocation techniques that combine GPS, Wi‑Fi, and cell-tower data to estimate geographic coordinates. The phrase is frequently used in navigation apps, ride-hailing platforms, and safety or coordination tools.

In marketing and public campaigns, localízate has been used as a slogan or brand element to encourage participation by sharing location information for purposes such as local discovery, logistics, or safety networks. Because geolocation involves processing personal data, services typically provide privacy notices and obtain user consent, with options to disable location features.

Etymology and usage: the term derives from localización/localizar and the imperative form. See also geolocation, localization, location-based services, and privacy.