frameeroista
Frameeroista is a Finnish neologism used to describe people who specialize in framing and reframing public discourse, especially in media, politics, and online debate. The word combines the English loanword frame with the Finnish suffix -eroista, a form commonly used in informal coinages to indicate people associated with a practice or field. In practice, frameeroista are discussed in online forums and commentary as individuals who study how issues are presented, how frames influence perception, and how to construct messages aligned with particular narratives. The concept draws on framing theory, agenda-setting, and rhetoric, though it is mostly used descriptively rather than as a formal designation.
Activities and roles of frameeroista often include analyzing news coverage to identify dominant frames, crafting frame-based
Reception and debates around frameeroista are mixed. Supporters view framing awareness as essential for media literacy
See also: framing theory, agenda-setting, media literacy, rhetoric. Notes: the term is informal and not standardized