Stylisten

The term stylisten, Swedish for "the stylist," refers to a professional who arranges clothing, accessories and overall appearance for individuals or productions. In Swedish usage, stylisten commonly denotes a fashion or wardrobe stylist, though in international contexts the term spans personal styling, editorial styling and costume styling. A stylist works primarily with wardrobe choices and visual presentation, often in collaboration with photographers, designers, makeup artists and models.

Responsibilities include selecting outfits, coordinating looks for shoots or events, managing fittings, sourcing garments and accessories, and ensuring consistency with the concept or brand. In film and television, a stylist may work under a costume department, selecting wardrobe that fits character, time period and production constraints; in magazines, the focus is on trend-driven editorial styling.

Training and qualifications: there is no single required path; many stylists study fashion design, styling or related fields and build a portfolio of work. Internships, experience in boutiques or styling studios, and networking are common routes. Key skills include fashion knowledge, color theory, garment construction basics, organization, budgeting, and strong communication.

Work environment and practices: stylists may be employed by magazines, TV studios, advertising agencies or fashion houses, or work as freelancers. Work can involve early shoots, long days, travel, fittings, selecting lookbooks, and coordinating with tailors, seamstresses, and prop houses. They must adapt to client preferences, body types, and cultural sensitivities while maintaining brand or concept consistency.

Related roles include personal stylist, fashion stylist, editorial stylist and costume designer.