Communicatesthe

Communicatesthe is a neologism used in discussions of information design and discourse ethics to denote the practice of communicating a message in a way that foregrounds the act of communication itself. In this usage, the goal is not only to convey content but to make the context, uncertainties, and audience considerations explicit, thereby reducing ambiguity and misinterpretation. The term is not widely standardized and is encountered mainly in scholarly and professional forums exploring transparency in messaging.

The word appears to be a portmanteau of communicate and the definite article the, signaling a focus on the act of communicating the content rather than the content alone. Its earliest attested uses are informal and date from the late 2010s, with uptake in niche publications and online discussions. Because it remains a specialized concept, there is no single authority on its definition or proper usage.

Core elements typically associated with communicatesthe include plain language, audience-specific framing, disclosure of uncertainties, and explicit citation of sources. Practitioners emphasize accessibility, cultural sensitivity, and the inclusion of meta-information about the decision process. In practice, communicatesthe can inform the drafting of press releases, policy briefings, health advisories, or civic communications by outlining what is known, what is not known, and why recommendations follow.

Applications are most commonly discussed in journalism, public health, government, and education. Critics warn that the term can become vague or tokenistic if not implemented with concrete standards. Proponents argue that it promotes trust and comprehension by making the communication act itself part of the message. See also: plain language, science communication, risk communication.