B2Bmarknaden
B2Bmarknaden, or the business-to-business (B2B) market, refers to the sector where companies and organizations trade goods, services, or information with one another rather than with individual consumers. This market is a fundamental component of the global economy, facilitating transactions that support production, distribution, and service delivery across industries.
In the B2B market, transactions often involve larger volumes, longer sales cycles, and more complex negotiations
Digitalization has significantly transformed the B2B landscape, enabling online marketplaces, e-commerce platforms, and digital procurement tools.
The B2B market spans diverse sectors, including technology, healthcare, construction, agriculture, and finance. Relationships between businesses
Challenges in the B2B market include supply chain disruptions, regulatory compliance, and the need for continuous