omprofilering
Omprofilering is a term used to describe a deliberate change of profile or identity for a person, organization, product, or data set. The word is used in several fields to denote a redefinition or reconfiguration of how something is presented, categorized, or managed. In practice, omprofilering can refer to a strategic shift in branding or to changes in data structures and user profiles within information systems.
In branding and marketing, omprofilering is commonly synonymous with rebranding. This involves updating a brand’s image,
In information management and IT, omprofilering refers to reclassifying or remapping user profiles and data fields
Ethical and legal considerations—especially around privacy, consent, and transparent communication—are important in any omprofilering effort.