myTV

myTV is a brand name used by multiple, unrelated television services and products rather than a single global platform. In different markets, it can denote a set-top box-based pay-TV service, a streaming app, or a hybrid offering that combines live TV with on-demand content. Because the label is used by various providers, the exact features and catalogues vary by region and company.

Typical features found under the myTV branding include live television streams, access to an on-demand library, and sometimes a cloud or local digital video recorder (DVR) for saving programs. Many versions support multiple devices, such as televisions, smartphones, tablets, and web browsers, with options for offline viewing, user profiles, and parental controls. Sorting, recommendations, and search tools are commonly included to help users navigate content.

Delivery methods for myTV services range from dedicated set-top boxes and smart TVs to mobile apps and web interfaces. Content distribution may be implemented through IPTV, over-the-top (OTT) streaming, or hybrid systems, with licensing agreements shaping the available catalogs in each region. Hardware requirements and pricing models—such as subscriptions, bundles, or pay-per-view—also differ among providers.

Because myTV is not a single standardized service, availability, features, and user experience vary by country and operator. Consumers should consult their local provider for device compatibility, pricing, and the specific content catalog offered under the myTV brand in their area.