klientutvikling
Klientutvikling, often translated as client development or customer development, is a process within business and product management focused on understanding and meeting the needs of potential and existing customers. It involves a systematic approach to gathering feedback, testing assumptions, and iterating on product or service ideas based on real-world interactions with the target audience. The core principle is to reduce the risk of building a product or service that no one wants by engaging with potential users early and often.
This process typically involves activities such as conducting interviews with prospective customers, observing their behavior, and