innehållschef
An innehållschef, or content manager, is a professional responsible for overseeing and managing an organization's content strategy and execution. This role typically involves developing a plan for what content will be created, how it will be distributed, and how its performance will be measured. An innehållschef needs to understand the target audience and create content that resonates with them, aligning with the company's brand and marketing objectives.
Key responsibilities often include editorial planning, content creation, editing and proofreading, SEO optimization, social media management,
The ultimate goal of an innehållschef is to use content to achieve specific business goals, such as