allocentrism

Allocentrism is a personality trait characterized by a focus on the needs, goals, and well-being of others or the group, rather than on the individual's own needs and desires. It is often contrasted with idiocentrism, which emphasizes individual autonomy and self-interest. Allocentric individuals tend to value interdependence, cooperation, and social harmony. They may derive satisfaction from contributing to the success and happiness of their community or significant relationships.

The concept of allocentrism is closely related to collectivism, a cultural orientation that prioritizes group goals over individual goals. While collectivism describes a societal norm, allocentrism refers to an individual's psychological orientation. An allocentric person within a collectivistic culture would likely find their behavior aligned with cultural expectations, whereas an allocentric person in an individualistic culture might stand out for their less self-focused approach.

Research suggests that allocentric individuals are more likely to engage in prosocial behaviors, such as helping, sharing, and altruism. They often have a strong sense of social responsibility and may be more attuned to the emotional states of others. Conversely, allocentric tendencies can sometimes lead to neglecting one's own needs, potentially resulting in burnout or feeling unappreciated if their efforts are not reciprocated or recognized. The degree of allocentrism can vary significantly among individuals and may be influenced by a combination of genetic predispositions and environmental factors.