Zeekrs
Zeekr is a premium electric vehicle brand established by Geely Auto, a major Chinese automaker. Launched in 2021, Zeekr is positioned as a technology-focused brand within Geely, emphasizing high levels of software integration, connectivity, and over-the-air updates as part of the ownership experience. The brand aims to compete in the higher end of the electric passenger vehicle market with a focus on design, performance, and advanced driver-assistance features.
The Zeekr lineup has included models such as the Zeekr 001, a mid- to large-size electric fastback,
Zeekr operates as part of Geely’s broader effort to expand in the global electric vehicle market. It
See also Geely Automobile Holdings, electric vehicles, SEA architecture.