Skmei

SKMEI (also styled Skmei) is a Chinese watches brand and manufacturer best known for inexpensive digital and analog–digital timepieces. Based in Shenzhen, the company produces a broad line of budget watches that are distributed worldwide through online marketplaces, retailers, and distributors. SKMEI's catalog emphasizes value and affordability, with many models priced well below typical fashion or sports watches.

Product range and features: The lineup includes digital watches, analog-digital combinations, and sports watches. Common features include LED backlighting, multiple alarms, stopwatch and countdown functions, calendar displays, dual time zones, and, in many models, water resistance rated around 3 to 5 atmospheres.

Design and construction: SKMEI watches typically use resin cases and plastic or silicone straps, with a focus on lightweight, rugged aesthetics suitable for casual wear and sports use.

Market and reception: SKMEI watches are widely available on e-commerce platforms such as AliExpress, Amazon, and eBay, and are often used as inexpensive everyday timepieces. The low cost makes quality inconsistent across models, and reviews commonly note variable durability and battery life compared with higher-end brands.