ServiceNow

ServiceNow is a cloud-based platform that provides digital workflow and enterprise service management. Built on the Now Platform, it enables organizations to design, automate, and integrate workflows across IT, human resources, and customer service. Core offerings include IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), HR Service Delivery, and Customer Service Management, all under a single data model with low-code development.

Founded in 2004 by Fred Luddy, ServiceNow originated to modernize IT service management for enterprises. It expanded into broader enterprise workflows, and went public in 2012. Today it serves organizations across industries, including technology, financial services, manufacturing, and government sectors, as a platform for automation and service delivery.

Key capabilities include incident, problem, change, and request management; a configuration management database (CMDB); asset and service catalog management; discovery and service mapping. It also supports HR, security operations, and governance, risk, and compliance, with automation, analytics, and extensibility via integrations and custom apps on the Now Platform.

Organizations use ServiceNow to streamline service delivery, improve resolution times, and enforce standardized processes. Its cloud-based, unified approach supports multi-department collaboration and scalable workflows, making it a widely adopted option for enterprises seeking digital workflow automation and low-code app development.