Kasutuslikes
Kasutuslikes is a term used in digital analytics to describe a composite metric that aims to quantify meaningful usage of a product. It combines observable usage events with positive reception signals to reflect how users actually engage with features, rather than relying on simple likes or page views alone.
Origin and etymology: The word blends Estonian kasutus (usage) and English likes. It emerged in Nordic and
Calculation and interpretation: A typical kasutuslikes score aggregates several inputs such as feature activations, depth of
Applications: Product teams use it to identify features with high practical value, prioritize improvements, assess onboarding
Limitations: The lack of standardization can hinder cross-company comparability; the metric depends on chosen signals and
See also: User engagement, feature adoption, usability metrics, A/B testing.