Forwardlooking
Forward-looking is an adjective describing statements, plans, forecasts, or analyses that describe future conditions or outcomes rather than describing past or current ones. In business and finance, forward-looking assessments are used to project revenues, profits, demand, or economic conditions and to guide strategy and investment decisions. The term is often used in contrast to historical or backward-looking analyses.
In corporate communications, a company may make forward-looking statements about anticipated performance, growth, or risks. Such
Forward-looking analysis relies on assumptions, models, and scenarios, and thus depends on uncertain inputs such as
Criticism of forward-looking approaches centers on over-optimism, biased assumptions, and the potential to mislead if not
Related concepts include forecast, projection, outlook, and forward guidance. They reflect attempts to anticipate and prepare