EinwilligungsmanagementTools
EinwilligungsmanagementTools, often referred to as Consent Management Platforms (CMPs), are software solutions designed to help organizations collect, manage, and track user consent for data processing activities, particularly in the context of privacy regulations like the GDPR and CCPA. These tools play a crucial role in ensuring transparency and compliance by providing users with granular control over how their personal data is used.
A core function of EinwilligungmanagementTools is the creation and display of consent banners or pop-ups on
Beyond the initial collection, these tools provide a centralized system for storing and managing user consent
Furthermore, EinwilligungmanagementTools often integrate with various marketing and analytics platforms. This integration allows organizations to automatically