Athleisure

Athleisure is a fashion trend characterized by wearing athletic clothing in non-athletic settings, blending comfort, performance fabrics, and styling versatility. It describes garments designed for sport and workouts that are also suitable for everyday wear, such as leggings, joggers, performance tops, hoodies, and sneakers.

The term gained mainstream traction in the 2010s as yoga pants and other gymwear moved into casual wardrobes and work environments. Its rise paralleled growth in fitness culture, wellness media, and the expansion of specialty athletic brands into lifestyle fashion.

The design emphasis is on comfort, stretch, moisture management, and easy care. Fabrics often include blends of cotton, polyester, elastane, or nylon with technologies such as moisture-wicking, quick-drying, and breathability. Common items include leggings, joggers, bra tops, hoodies, and versatile sneakers designed for daily use.

Athleisure became a dominant segment in both fashion retail and sportswear, blurring lines between sportswear and streetwear. It influenced workplace dress codes in some settings and spurred collaborations between fashion labels and athletic brands. The audience is broad, including students, professionals, and fitness enthusiasts.

Criticisms include concerns about sustainability and labor practices in fast-fashion interpretations, price points limiting access, and debates about body-image and inclusivity. Some observers argue that athleisure contributes to the commodification of wellness.