yleisönkielisissä

Yleisönkielisissä is a Finnish term used to describe language that is accessible to the general public. It refers to expressions and styles intended for non-experts, where specialized jargon is avoided or explained and concepts are presented in clear, straightforward terms. The word is formed from yleisö (the public) and kieli/kielinen (language or linguistic), and it appears in discussions about audience-oriented communication.

In practice, yleisönkielisissä is used in contexts such as government information, journalism, and educational materials, where the aim is to maximize comprehension and reduce barriers to understanding. The concept is closely related to, but not identical with, selkokieli, or plain language. While selkokieli is a well-established standard emphasizing readability and explicit simplification, yleisönkielisissä tends to be used more broadly to denote language that speaks to the public, sometimes in a more flexible or context-specific sense.

Usage considerations include balance and nuance. Supporters argue that yleisönkielisissä promotes transparency, trust, and inclusion by making information accessible. Critics warn against oversimplification that can distort complex topics or omit important details. Good practice often involves defining unfamiliar terms, using concrete examples, employing shorter sentences, and maintaining accuracy alongside clarity.

See also: selkokieli, plain language, public communication, science communication.