soitava

Soitava is a Finnish technology company that specializes in interactive audio‑visual systems and digital music production hardware. The company was founded in 2013 by a group of audio engineers and designers who sought to combine real‑time performance with intuitive user interfaces. The name "Soitava" derives from the Finnish word for “playful” or “musical,” reflecting the company's focus on making music technology accessible and engaging.

The flagship product line of Soitava includes the HoloAudio series, a set of modular hardware controllers that integrate MIDI, control surface functionality, and built‑in synthesizer modules. These controllers are complemented by the Soitava Studio software, a digital audio workstation (DAW) that features a visual workflow environment, hop‑based sequencing, and an extensive library of AI‑generated sounds. The studio emphasizes low‑latency performance and is particularly popular among live electronic performers and game audio designers.

In addition to hardware and software, Soitava offers a cloud‑based collaboration platform that allows musicians to share projects, remote jam sessions, and licensed sample packs. The company has actively partnered with educational institutions to develop curriculum modules that introduce students to music production and sound design using Soitava’s tools.

Soitava has participated in numerous international music technology conferences, most notably the 2018 NAMM Show in Anaheim where its HoloAudio 2 system received the Innovative Design Award. The company remains headquartered in Helsinki and maintains a small workforce of around 40 employees, with a focus on research and development aimed at expanding the boundaries of interactive music.