silmänseurantaa

Silmänseurantaa, or eye tracking, is a technology that allows a device to determine where a person's eyes are focused. It works by using specialized hardware, typically cameras and infrared illuminators, to detect and record the position of the pupil. As the user's gaze shifts, the system tracks these movements, creating a digital record of their visual attention.

This technology has a wide range of applications. In research, it is used to understand how people read, how they interact with visual stimuli, and to study cognitive processes. In user experience design, eye tracking helps designers understand how users navigate websites, software interfaces, and physical products, identifying areas that might be confusing or overlooked. For individuals with disabilities, eye tracking offers a way to control computers and other devices, enabling communication and interaction through eye movements alone. It is also employed in fields like marketing for analyzing advertising effectiveness, in gaming for immersive experiences, and in automotive safety systems to monitor driver attention. The data generated by eye tracking can provide valuable insights into human perception, behavior, and intent.