käyttäjäkokemustutkimus
käyttäjäkokemustutkimus, or user experience research, is a systematic approach to understanding how people interact with products and services. The primary goal is to identify usability issues, assess emotional responses, and uncover opportunities to enhance overall satisfaction. Researchers collect data through a mix of qualitative and quantitative methods, such as interviews, contextual inquiries, usability testing, surveys, eye‑tracking, and analytics.
The process usually begins with defining research objectives and selecting appropriate participants that reflect the target
This research discipline differs from traditional usability studies in its broader focus on emotional, contextual, and