investorrelasjoner

Investor relations (Norwegian: investorrelasjoner) is the function within a publicly traded company that manages communication with current and potential investors, analysts, and other stakeholders in the financial markets. Its main objective is to provide accurate, timely, and accessible information to support informed investment decisions, maintain trust, and contribute to fair and efficient capital markets. IR activities bridge the company’s strategy and performance with the perceptions of the investor community, aligning communications with corporate governance and regulatory requirements.

Typical IR activities include preparing and presenting financial reports (annual and interim), earnings calls, investor day presentations, and roadshows, as well as maintaining an investor relations website and distributing press releases. IR also handles inquiries from investors and analysts, coordinates with senior management, the board, and the audit committee, and manages relationships with rating agencies and media. ESG and sustainability disclosures are increasingly integrated into IR programs as part of broader corporate reporting.

The IR function operates within a regulatory framework that governs disclosure, transparency, and insider rules. Companies must comply with stock exchange rules, securities laws, and accounting standards, and must ensure timely, accurate, and non‑misleading information. The effectiveness of IR is often supported by a formal investor relations policy and a dedicated officer or team, typically reporting to the CFO or CEO.

Key objectives are to reduce information asymmetry, support a fair valuation of the company’s shares, and facilitate access to capital. Trends in investor relations include digital communication, enhanced ESG storytelling, data-driven targeting of investor segments, and ongoing adaptation to evolving market structures and regulations.