inposts

InPosts is a web-based platform and protocol for creating and sharing in-post updates—short, standalone content units designed to be embedded within longer posts, articles, newsletters, or feeds. It supports text, images, and media, and enables authors to insert, annotate, or cite updates within contextual content. The system emphasizes modular content and reusability.

Core features include an authoring interface for creating in-post units with optional metadata, inline embedding into compatible editors, tag and linking capabilities, privacy controls, and moderation tools. It provides an API and developer tools for integrating in-posts into content management systems (CMS) and social platforms, plus supports interoperability with open standards for content distribution.

History and development: Initially conceived by InTech Labs as a modular content experiment in the mid-2010s, InPosts released a public beta in 2017 and a broader rollout in 2018–2019. The project has since been maintained by an open community and corporate sponsors, focusing on interoperability and content portability.

Usage and reception: InPosts is used by independent publishers, educators, and digital journalists to insert supplementary notes, citations, or updates within longer narratives. Critics have raised concerns about fragmentation of context, content discovery, and data portability, while supporters argue that modular posts can improve clarity and citation tracking.

InPosts relates to concepts of modular content, microcontent, and inline media.