glitz

Glitz is a term used to describe extravagant, showy style characterized by brightness, sparkles, and allure. It is often applied to fashion, entertainment, architecture, and media styling where the aim is immediate visual impact rather than understated elegance.

Origin and usage: The word derives from glitzern, German for "to glitter," and entered English in the early 20th century. In English, glitz is commonly paired with glamour in the expression glitz and glamour, which references Hollywood and celebrity culture.

Character and connotations: Glitz carries a dual tone. It can be admired for its vivid, theatrical appeal, yet it can also imply superficiality or excess. The term is frequently used in critiques of pop culture, fashion trends, and event design.

Applications: In fashion, glitz describes outfits with sequins, rhinestones, metallic fabrics, and bright accents. In film and theater, it denotes high-contrast lighting, lavish sets, and ornate costume design. In hospitality and retail, glitzy interiors and displays aim to attract attention through sparkle and opulence.

Related terms: Glitter, gaudiness, sparkle, glamour.