Tuotemalli

Tuotemalli is a Finnish term that translates to "product model" or "product type." In a business context, it refers to a specific configuration or variant of a product offered to customers. This can encompass various aspects, including features, specifications, materials, color options, or performance levels.

For example, a car manufacturer might have a basic tuotemalli, a more advanced model with additional features, and a sports version. Each of these represents a distinct tuotemalli within the overall product line. Similarly, a software company might offer different tuotemallit of its software, such as a free version with limited functionality and a paid version with full access.

Understanding the concept of tuotemalli is crucial for product management, marketing, and sales. It allows companies to segment their market, cater to different customer needs and price points, and manage their product portfolios effectively. By clearly defining and distinguishing between different tuotemallit, businesses can ensure that customers understand their options and choose the product that best suits their requirements. This also aids in inventory management, production planning, and after-sales support.