SWOTanalyser

SWOTanalyser is a software tool designed to support the execution and documentation of SWOT analyses. It helps teams organize and evaluate internal strengths and weaknesses alongside external opportunities and threats, with a focus on facilitating collaborative strategic planning.

Typical features include guided templates for the four categories, a resizable SWOT matrix, fields for notes and evidence, and scoring or weighting mechanisms to prioritize factors. Many implementations provide visualization such as quadrant charts, as well as export options (PDF, CSV) and integration with other tools. Collaboration features may include multi-user editing, comments, and audit trails.

Usage: Teams define the scope of the analysis, populate the quadrants with factors drawn from data and experience, assess interdependencies, and agree on strategic actions. The tool supports scenario planning by allowing users to link factors to actions and to track progress over time.

History/Background: SWOT analysis traces its origins to the 1960s work at the Stanford Research Institute, where Albert Humphrey and colleagues developed the framework. SWOTanalyser represents a digital implementation of this framework, commonly offered as a standalone application or as part of broader business intelligence or project-management platforms.

Limitations: The quality of output depends on the quality and breadth of input data; subjective bias can influence ratings; regular review is required to stay relevant; findings should be complemented by quantitative analysis and stakeholder input. Security and privacy considerations apply when handling sensitive information.