Reputatsioonil

Reputatsioonil is an Estonian grammatical form derived from the noun reputatsioon, meaning "reputation." It is the adessive case form, used to express location, state, or basis related to reputation. In Estonian, reputatsioonil often appears in phrases describing something that is determined by reputation, such as reputatsioonil põhinev otsus (a decision based on reputation) or reputatsioonil põhinev usaldus (trust based on reputation).

Usage and meaning: The adessive form signals that reputation is the reference point for the described situation. It is one way Estonian expresses relationship through case endings rather than prepositions, allowing concise phrasing in complex modifiers. The construction is common in both formal and everyday language to indicate that actions, judgments, or criteria are influenced by reputation.

Modern relevance: The rise of the internet and social media has amplified the importance of reputation as a social and economic asset. Online reviews, media coverage, and word of mouth contribute to reputatsioonil as a basis for trust, market access, and professional opportunities. This also raises concerns about privacy, defamation, and reputation management for individuals and organizations.

See also: reputatsioon, maine, usaldus, veebireputatsioon, reputatsioonijuhtimine.