Prislappen

Prislappen is a term used in Swedish and Norwegian to refer to the price tag attached to goods in retail. The word combines pris, meaning price, and lappen, meaning the label or slip. In everyday use it denotes the label that displays the price of an item and may also provide basic information about the product. A prislappen can be a simple paper sticker or part of a larger tag, and it is commonly accompanied by a barcode or other product identifiers.

A typical prislappen includes the price in the local currency and often the unit price (for example per kilogram or liter). It may also show the product name, size, color or model, and sometimes whether the price includes value-added tax (VAT) or any discount. While many stores still use traditional paper or plastic stickers, others employ electronic shelf labels that can be updated remotely. Some tags feature QR codes or links to online product information.

Historically, price labels have evolved with retail practices, moving from handwritten tags to standardized labels, barcodes, and eventually electronic systems. In Nordic and wider European markets, legal frameworks generally require prices to be clearly displayed and accurate, with rules about unit pricing and promotional pricing to ensure price transparency for consumers.

Prislappen serves as a primary source of price information at the point of sale, influencing consumer perception and decision-making. It also acts as a practical tool for retailers and supply chains to maintain consistent pricing across channels.