Paletteja

Paletteja is a term used to describe a curated collection of color swatches intended for use in visual design and art. It can refer to a physical assortment of paints arranged on a painter's palette or, more commonly today, to digital palettes stored in software libraries and design systems. A paletteja typically includes a set of core colors, each with metadata such as color values (hex, RGB, or HSL), names, and usage notes. Palettes are designed to promote consistency across media, support brand identity, and improve accessibility by ensuring adequate contrast and legibility.

In practice, palettejas are managed as libraries or collections within design tools and code repositories. They may be organized by theme (e.g., neutral, energetic, pastel), by brand guidelines, or by functional roles (primary, secondary, accent, background). Advanced palettejas include features such as contrast checking against WCAG standards, color-blind simulators, and automated palette generation from images or brand assets. They can be exported in formats like ASE, ACO, or JSON and integrated into design systems, style guides, and development workflows through plugins or APIs.

Creation often combines theory with data-driven methods: color theory principles, user research, and accessibility considerations. Palettejas aim to streamline collaboration between designers, developers, and stakeholders by providing a single source of truth for color decisions.

See also: color palette, color theory, design system, accessibility, swatch, brand guidelines.