NaturalPoint

NaturalPoint, Inc. is a technology company that develops motion capture, head tracking, and related software and hardware. The company is best known for its OptiTrack motion capture system, which uses infrared cameras and retroreflective markers to capture precise 3D motion data for entertainment production, biomechanics, robotics, and related fields. In addition to OptiTrack, NaturalPoint markets TrackIR, a consumer-oriented head-tracking device that uses a USB camera and a reflective clip to track head movement for gaming and simulation.

The company offers software platforms to support its hardware. Motive is a data capture and processing environment that provides camera calibration, marker tracking, and live streaming of 3D motion data. NatNet is a cross-platform data streaming protocol and software development kit that enables real-time delivery of motion capture data to applications such as Autodesk Maya, Unity, and Unreal Engine.

NaturalPoint serves multiple markets, including film and game development, virtual reality and simulation, biomechanics and sports science, and industrial automation. The ecosystem is designed to be scalable, ranging from small desktop setups to full-body motion capture rigs, and to integrate with a variety of 3D applications and analysis tools. The company emphasizes accurate, real-time tracking and interoperability within a modular, hardware-software workflow.