Müügipõhistele

Müügipõhistele is an Estonian term that translates to "sales-based" or "performance-based" when referring to remuneration, strategies, or systems. It denotes approaches where outcomes, particularly those related to sales figures, are the primary driver for compensation, evaluation, or the design of a process. This concept is widely applied in various business contexts, most notably in sales roles where an individual's earnings are directly tied to the revenue they generate or the deals they close.

In a sales context, müügipõhistele compensation structures often involve a base salary combined with commissions or bonuses that are contingent upon meeting or exceeding sales targets. This incentivizes salespeople to be highly productive and focus on achieving quantifiable results. Beyond individual compensation, the term can also describe business strategies or models that are fundamentally built around driving sales volume, such as direct sales models or subscription services where recurring revenue is key.

The application of müügipõhistele principles extends to performance management and incentive programs within organizations. Companies may use sales-based metrics to set objectives for teams or departments, fostering a competitive and results-oriented environment. This approach emphasizes accountability and provides a clear link between effort and reward, aiming to boost overall business performance through increased sales.