Hreinsunarmjól

Hreinsunarmjól, a term originating from Icelandic, translates to "cleansing milk." It refers to a type of facial cleanser designed to remove makeup, dirt, oil, and other impurities from the skin. Unlike harsher foaming cleansers, cleansing milk typically has a creamy or lotion-like consistency. This formulation is generally gentler and aims to cleanse the skin without stripping it of its natural moisture.

Cleansing milks are often formulated with emollients and moisturizing agents to leave the skin feeling soft and hydrated after washing. They are suitable for a variety of skin types, particularly dry, sensitive, or mature skin that may benefit from a less aggressive cleansing approach. The application usually involves massaging the product onto dry or damp skin and then rinsing it off with water or wiping it away with a soft cloth or cotton pad. Some cleansing milks are designed to be followed by a toner or another cleanser for a double-cleansing routine, while others can be used as a standalone cleansing step. The specific ingredients can vary widely, including plant-based oils, glycerin, and humectants.