Décoconception

Décoconception is a French term that translates to "deconstruction" or "un-design" in English. It refers to an approach to design that challenges conventional notions of aesthetics, functionality, and purpose. Instead of creating new objects or systems, décoconception involves the disassembly, reinterpretation, and repurposing of existing elements. This process often results in unexpected and thought-provoking outcomes, questioning our relationship with objects and the act of creation itself.

The core principle of décoconception lies in the deliberate dismantling of pre-existing forms. This can involve breaking down products, structures, or even concepts into their constituent parts. These components are then reassembled or presented in new configurations, often highlighting their original form and function in a novel way. The emphasis is not on hiding the process of deconstruction but rather on making it visible and integral to the final aesthetic.

Décoconception can be applied across various design disciplines, including product design, architecture, fashion, and graphic design. It encourages designers to look beyond the immediate utility or beauty of an object and consider its history, its materials, and its potential for transformation. This approach can lead to more sustainable design practices by promoting the reuse of materials and reducing waste. It also fosters critical thinking about consumerism and the lifecycle of designed objects. The resulting works often provoke discussion about originality, authorship, and the very definition of design.