CRMrecord
CRMrecord is a data entry within a Customer Relationship Management (CRM) system that represents a single instance of an entity involved in customer interactions. In typical CRM designs, records are organized into standard entities such as contacts, accounts (organizations), leads, opportunities, cases, and activities. Each CRMrecord stores both descriptive fields and system metadata describing the entity and its state.
A record contains attributes—such as name, email, phone number, and company for a contact, or account name
CRMrecords follow a lifecycle that includes creation, modification, auditing, and often archiving or deletion. Many systems
The purpose of CRMrecords is to support customer-centric processes such as pipeline management, activity tracking, and