videomateriell

Videomateriell is a term used in video production to describe material that can be used to create moving-image content. It includes raw footage, B-roll, stock footage, archival material, still images intended for video, and associated audio elements such as voice-overs, music, and sound effects. It also encompasses graphics, titles, and subtitles that accompany a video project.

Typical sources include on-set recordings, stock libraries, archives, and user-generated content. Producers often classify videomateriell by license, provenance, and intended use. Rights and licensing vary: royalty-free, rights-managed, or public domain; terms may specify duration, territory, and media formats.

Technical aspects: common video formats like MP4 (H.264/AVC), MOV, and ProRes, with resolutions from SD to 4K and higher; codecs; color spaces; and file naming conventions. Digital asset management systems help store, search, and retrieve videomateriell along with metadata such as title, date, location, people appearing, license, and credits.

Legal and ethical considerations: consent from people depicted, location releases where required, clear licensing for music and third-party footage, and adherence to privacy and copyright law.

Usage and preservation: used in film, television, online platforms, marketing, education, or documentary work. Proper archiving practices—redundant backups, metadata documentation, and format migrations—contribute to long-term preservation.