telefoniküsitluste

Telefoniküsitluste, also known as telephone surveys or phone polling, is a research method that involves collecting data by interviewing individuals over the telephone. This technique is widely used by market researchers, political pollsters, and academic institutions to gather information on consumer preferences, public opinion, and social trends.

The process typically begins with a sampling frame, which is a list of the population from which respondents will be drawn. Researchers then use random digit dialing or other sampling methods to contact potential participants. Trained interviewers administer a structured questionnaire, asking a series of pre-determined questions. Responses are recorded, often directly into a computer-assisted telephone interviewing (CATI) system, which can streamline data entry and analysis.

Telefoniküsitluste offers several advantages. It allows for relatively quick data collection compared to in-person surveys and can reach a geographically dispersed population. Interviewers can also clarify questions and probe for more detailed responses, potentially leading to richer data than some other remote methods. However, response rates can be a challenge, as many people screen calls or are unwilling to participate. The cost of hiring and training interviewers can also be a significant factor. Despite these limitations, telefoniküsitluste remains a valuable tool in the social science and market research toolkit.