serienmäßig

Serienmäßig is a German adjective and adverb derived from Serie (series) with the suffix -mäßig. It describes something done or produced in the manner of a series: standardized, mass-produced, or following a predictable pattern. In industry, serienmäßig means that items are manufactured in a serial process with uniform specifications, as opposed to bespoke or custom-made items. In everyday language it can refer to actions performed routinely or according to established conventions.

In media criticism and cultural analysis, serienmäßig is used to characterize narratives, formats, or aesthetics that rely on formulaic structures common to a genre or franchise. The term can carry a neutral sense of regularity, but it is often used pejoratively to imply lack of originality or innovation.

Examples: eine serienmäßige Ausstattung; serienmäßige Abläufe; eine serienmäßige Handlungslogik, das heißt eine Handlung, die auf formelhafte Konventionen baut.

Etymology: formed from Serie and -mäßig; parallels to other -mäßig adjectives such as krisenmäßig, gesetzmäßig.

Related terms include Seriell, Serienproduktion, Massenproduktion, Formeln.