ropower

Opower was a software company that provided energy usage tracking and management tools for utility customers. Founded in 2007, its core offering was a platform that analyzed household energy consumption data. This data was then presented to consumers in an accessible format, often through online portals and mobile applications. The goal was to empower individuals with information about their energy habits, enabling them to identify potential savings and reduce their environmental impact.

The Opower platform typically integrated with utility company billing systems, allowing it to pull detailed electricity and gas usage information. This data was then processed and visualized using various methods, including personalized reports, energy-saving tips, and social comparisons. Users could see how their energy use compared to similar households in their neighborhood, a feature that often motivated behavioral change. The company aimed to foster energy efficiency by making consumption patterns transparent and actionable.

In 2018, Opower was acquired by Oracle, a major technology corporation, as part of Oracle's move to expand its cloud-based offerings. The Opower technology and its team were integrated into Oracle's Utilities Global Business Unit. Following the acquisition, the Opower brand continued to be used for its energy management software, which remained available to utility companies to offer their customers. The acquisition signaled a shift towards integrating energy management solutions with broader enterprise cloud platforms.