polyjournalism

Polyjournalism refers to the practice of journalists simultaneously working across multiple distinct journalistic platforms or media formats. This can involve reporting for a traditional print newspaper, contributing to a digital news website, producing content for a podcast, and even engaging with audiences on social media platforms, all within the same professional capacity. The term suggests a diversification of journalistic skills and a broad approach to information dissemination.

In essence, a polyjournalist is expected to adapt their storytelling techniques and content creation methods to suit the unique demands of each medium. This might mean writing concise, search-engine-optimized articles for the web, crafting engaging narratives for print, developing audio scripts for broadcast, and creating visually appealing posts for social media. The goal is often to reach a wider audience and provide a more comprehensive news experience by leveraging the strengths of each platform.

The rise of polyjournalism is largely a response to the evolving media landscape, where audiences consume news from a variety of sources. News organizations often encourage this multi-platform approach to maximize reach and engagement. For individual journalists, it can lead to a more dynamic career, offering opportunities to develop a diverse skill set and remain adaptable in a rapidly changing industry. However, it also presents challenges in managing workload and maintaining depth and quality across all platforms.