palveluväyliä
Palveluväyliä, which translates to "service channels" or "service paths" in English, refers to the various routes and methods through which customers interact with a company or organization to receive services. These channels can be physical, digital, or human-mediated, and their effective integration is crucial for providing a seamless and positive customer experience.
Common examples of palveluväyliä include physical locations like retail stores, service centers, and branches. Digital channels
The strategic selection and management of these channels depend on the nature of the service, the target
The goal of optimizing palveluväyliä is to make it easy for customers to access the information and