moralising
Moralising refers to the act of expressing judgments about others' conduct according to a set of moral standards and seeking to persuade, admonish, or shape behavior accordingly. It can take the form of direct criticism, preaching, shaming, or insinuation, and may be delivered in a tone that is confident, self-righteous, or condescending. The aim is typically to reveal a breach of norms or to reinforce shared values by arguing about what people ought to do or refrain from doing.
The term derives from the verb moralise, from Old French moraliser and ultimately from Latin moralis, meaning
Distinguishing features include a focus on judgement rather than dialogue. Moral guidance or moral suasion, by
Some scholars discuss related concepts like moral grandstanding and virtue signaling, which describe attempts to display