lojaliteettiohjelman
Lojaliteettiohjelma, commonly known as a loyalty program, is a marketing strategy employed by businesses to reward and retain customers. The core principle is to incentivize repeat purchases by offering benefits to customers who consistently choose a particular brand or service. These programs can take various forms, ranging from simple point systems to tiered memberships with exclusive perks.
The most common type of loyalty program involves accumulating points for each purchase. These points can then
Businesses implement loyalty programs for several strategic reasons. Firstly, they aim to increase customer retention, as