lautoédition

L’autoédition, or self-publishing, is the publication of a book by its author without involvement of a traditional publishing house. It includes the production of digital formats such as e-books and print-on-demand editions, distributed through online marketplaces, retailers, and libraries. Authors retain control over content, design, pricing, and the rights to their work.

The rise of autoédition has been driven by the spread of the internet and digital distribution since the early 2000s, which allow authors to reach global audiences without a traditional gatekeeper. In Francophone markets, autoédition has become a viable alternative to conventional publishing, often alongside hybrid arrangements that combine elements of traditional and self-publishing.

The typical workflow includes manuscript preparation, professional editing and proofreading, formatting for e-books and print, cover design, metadata management, ISBN assignment when desired, and uploading to distribution platforms. Authors also handle marketing, reader engagement, and sales analytics themselves or through third-party services. Quality and presentation are important factors in discoverability and credibility.

Platforms and routes include digital marketplaces such as Amazon Kindle Direct Publishing, Apple Books, Google Play Books, and Kobo, as well as distributors like Smashwords or Draft2Digital that enable multi-platform releases. Print-on-demand services offer physical copies without large upfront print runs, supporting both local and international distribution.

Advantages of autoédition include greater control over content and rights, faster time to market, and potentially higher royalties. Challenges involve the workload of marketing and production, the need for professional editing and design, competition for attention, and the management of rights and promotions across markets. Success depends on the quality of the book, effective visibility, and sustained reader demand.