selfpublishing

Self-publishing, also known as indie publishing, refers to the process by which authors publish a book or other content themselves, without going through traditional publishing houses. Authors typically manage or outsource editing, design, formatting, production, distribution, and marketing. Content can be released as e-books, print-on-demand paperbacks, and increasingly audiobooks.

The typical workflow includes preparing the manuscript, obtaining editing, designing the cover and interior layout, acquiring an ISBN if desired, choosing distribution channels, setting a price, and planning promotion. Platforms such as major e-book stores and independent distributors enable direct publication of digital titles; print-on-demand services publish physical copies on demand and handle fulfillment. Some authors also use distributors to reach bookstores and libraries.

Advantages of self-publishing include higher royalty shares, faster time to market, greater control over rights and content, and direct access to readers, which can benefit authors targeting niche audiences. Disadvantages include the need to cover production, marketing, and quality control costs, the risk of inconsistent quality, and the challenge of discovery in a crowded market.

Quality and professionalism significantly affect outcomes, making professional editing, cover design, and formatting important investments. Legal considerations include retained rights, copyright ownership, and the proper use of any third-party material. The impact of self-publishing has expanded publishing opportunities and diversity of voices, though success varies and most titles sell modestly without sustained marketing efforts.